Born in San Diego, CA, and I proudly represent the first generation of Christmas Light Installers in my family. My Christmas Light journey began in 1998 when I started hanging Christmas lights in San Diego, all while maintaining my day job at Ruth’s Chris. Although I ventured into the mortgage industry for a few years, my true calling led me down a different path when establishing a marketing company.
Through dedication and hard work, our marketing company flourished, achieving an impressive $6.5 Million in its second year of operation. However, fate had other plans, and in 2008, the building industry faced a significant challenge. Faced with a tough decision, I embraced the challenge and persevered.
After selling the marketing company, I returned to my genuine passion – Christmas Lights. Since then, I have specialized in commercial installations across California and have had the privilege of mentoring aspiring entrepreneurs eager to enter the industry. My journey has been shaped by determination, adaptability, and a commitment to embracing the opportunities that come my way.